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Kering launches Kering Accademia per le Eccellenze to preserve and transmit artisanal crafts

Kering has placed specialised training and the transmission of crafts at the heart of its talent strategy with Kering Accademia per le Eccellenze, an initiative conceived to preserve, develop and showcase the skills that underpin luxury creation. The project is integrated into the French group’s Empowering Talent programme and focuses on professional excellence tied to artisanal know-how.

The academy’s name underlines an essential idea for the industry: the quality of a piece of fashion, leather goods, jewellery or accessories depends on technical knowledge that requires time, practice and rigorous transmission between generations. In a sector where innovation coexists with historical codes, the continuity of these crafts has become a strategic priority for the leading international houses.

Kering Accademia per le Eccellenze is conceived as a space dedicated to talent development and to enhancing the capabilities linked to high-end production. The initiative connects training with the demands of a creative universe where precision, mastery of materials and attention to detail are decisive.

The Kering group brings together some of the most influential names in international luxury and maintains a close relationship with Italy’s fashion and artisanal ecosystem. In this context, the academy reinforces the importance of Italy as a territory of savoir-faire, especially in categories where specialised manufacturing constitutes an inseparable part of a brand’s identity.

The transmission of artisanal skills also responds to a broader transformation of the luxury market. Faced with the acceleration of consumption cycles and the increasing automation of certain processes, techniques that require manual intervention retain a distinctive value. Training new professionals helps protect that intangible heritage and, at the same time, guarantee its ability to evolve with new creative and productive needs.

Kering’s proposal highlights that talent is not limited to design or artistic direction. Behind every high-end creation are specialists whose experience determines the final result: from the treatment of materials to finishes, assembly, construction and quality control. Their work brings authenticity to products that, beyond their aesthetic dimension, express a culture of precision and durability.