Burberry Redefines the Festive Season with Its Intervention at Bloomingdale’s New York

The British maison Burberry takes seasonal control of Bloomingdale’s with a technological and creative intervention featuring a monumental LED “scarf,” thematic window displays and an exclusive product selection. The activation positions the house at the center of New York’s festive season and strengthens Burberry’s global strategy to reinforce its cultural and commercial presence. Burberry’s recent…